“Olam Direct” is a disruptive platform that enables millions of farmers and business partners to connect and transact with Olam. It allows Olam to record purchases, perform transactions and ensure a fair and transparent procurement process.
“Olam Direct: Brokers app” enables pre-registered coffee brokers (authorized by Olam) to negotiate different coffee types (Arabica, Robusta, Specialty), manage offers based on samples or descriptive terms for contract types (spot, futures, price to be fixed, fixations) on behalf of pre-registered coffee vendors. Live price offers, bid-back flows, financial management position and market & news are some other features present in the app